Geschäftsmodelle in Emerging Markets - Herausforderungen, Kompatibilität und Best Practices

Creators: Schallmo, Daniel and Moser, Marcel and Brecht, Leo
Title: Geschäftsmodelle in Emerging Markets - Herausforderungen, Kompatibilität und Best Practices
Item Type: Article or issue of a publication series
Projects: IFE
Journal or Series Title: Marketing Review St. Gallen
Page Range: pp. 52-59
Additional Information: open access
Date: 2012
Divisions: Informationsmanagement
Forthcoming: No
Link eMedia: Download
Citation:

Schallmo, Daniel and Moser, Marcel and Brecht, Leo (2012) Geschäftsmodelle in Emerging Markets - Herausforderungen, Kompatibilität und Best Practices. Marketing Review St. Gallen, 29 (3). pp. 52-59. ISSN 1865-6544

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