Applying Customer Value Propositions to enable Sustainable Innovation: The Integrated Customer Value Cycle

Creators: Schallmo, Daniel and Salarvand, Tania
Title: Applying Customer Value Propositions to enable Sustainable Innovation: The Integrated Customer Value Cycle
Item Type: Conference or Workshop Item
Event Title: (Proceedings of the) XXII ISPIM Conference "Sustainability in Innovation: Innovation Managment Challenges"
Event Location: Hamburg, Germany
Event Dates: 12.-15. Juni 2011
Additional Information: The International Society for Professional Innovation Management (ISPIM). - ISBN Conference Proceedings 9789522650924
Date: 2011
Divisions: Informationsmanagement
Citation:

Schallmo, Daniel and Salarvand, Tania (2011) Applying Customer Value Propositions to enable Sustainable Innovation: The Integrated Customer Value Cycle. In: (Proceedings of the) XXII ISPIM Conference "Sustainability in Innovation: Innovation Managment Challenges", 12.-15. Juni 2011, Hamburg, Germany.

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