Creators: | Schallmo, Daniel and Moser, Marcel and Brecht, Leo |
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Title: | Geschäftsmodelle in Emerging Markets - Herausforderungen, Kompatibilität und Best Practices |
Item Type: | Article or issue of a publication series |
Projects: | IFE |
Journal or Series Title: | Marketing Review St. Gallen |
Page Range: | pp. 52-59 |
Additional Information: | open access |
Date: | 2012 |
Divisions: | Informationsmanagement |
Forthcoming: | No |
Link eMedia: | Download |
Citation: | Schallmo, Daniel and Moser, Marcel and Brecht, Leo (2012) Geschäftsmodelle in Emerging Markets - Herausforderungen, Kompatibilität und Best Practices. Marketing Review St. Gallen, 29 (3). pp. 52-59. ISSN 1865-6544 |
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