"Collaborative Customer Relationship Management."

Creators: Kracklauer, Alexander H. and Mills, Daniel Q. and Seifert, Dirk
Title: "Collaborative Customer Relationship Management."
Item Type: Article
Journal or Publication Title: Marketing
Date: March 2002
Divisions: Wirtschaftswissenschaften
Location (print): Open OPAC
Citation:

Kracklauer, Alexander H. and Mills, Daniel Q. and Seifert, Dirk (2002) "Collaborative Customer Relationship Management.". Marketing.

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