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| Creators: | Falkenstein, Natalie and Botzenhardt, Florian and Ferdinand, Hans-Michael |
|---|---|
| Title: | Internal Branding vs. Knowledge Sharing |
| Item Type: | Article |
| Projects: | IFE |
| Journal or Publication Title: | Markenbrand: Zeitschrift für Markenstrategie |
| Page Range: | pp. 17-26 |
| Date: | March 2014 |
| Divisions: | Wirtschaftswissenschaften |
| Link eMedia: | Download |
| Citation: | Falkenstein, Natalie and Botzenhardt, Florian and Ferdinand, Hans-Michael (2014) Internal Branding vs. Knowledge Sharing. Markenbrand: Zeitschrift für Markenstrategie (3). pp. 17-26. ISSN 2195-4933 |
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