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| Creators: | Kaufeldt, Katharina and Botzenhardt, Florian and Ferdinand, Hans-Michael |
|---|---|
| Title: | Effectiveness and Efficiency of Shared Value Activities |
| Item Type: | Article |
| Projects: | IFE |
| Journal or Publication Title: | Markenbrand: Zeitschrift für Markenstrategie |
| Page Range: | pp. 46-53 |
| Date: | April 2014 |
| Divisions: | Wirtschaftswissenschaften |
| Link eMedia: | Download |
| Citation: | Kaufeldt, Katharina and Botzenhardt, Florian and Ferdinand, Hans-Michael (2014) Effectiveness and Efficiency of Shared Value Activities. Markenbrand: Zeitschrift für Markenstrategie (3). pp. 46-53. ISSN 2195-4933 |
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